CUCKOO
Global Packaging Design – U.S., Mexico & Canada
Created packaging systems for the U.S., Mexico, and Canada markets, emphasizing clarity and shelf presence. Designs highlighted product benefits through improved hierarchy, typography, and visuals, making features instantly recognizable while maintaining brand consistency across regions.
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Before > After

Before > After

Creative Lead/Graphic Designer: Ryan Choi
Marketing Lead: Sejung Yoon
Copy & Market Research: Eunah Lee, Shannon Kim
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